Erwin Salas

Articles & resources

SEO for Small Businesses – Webinar with Kevin Melgarejo

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As part of a forthcoming series of articles on SEO for small businesses, here is a webinar in which I was interviewed about the topic.

The video explains what SEO is and how it can transform your business.

Please bear in mind that the video is an introduction to this extensive field, which has helped many businesses use digital channels profitably.

External video or presentation. It stays blocked until you allow external content.

If you would like to explore the topic further, here is a link to my master’s thesis at PUCP in Peru on SEO for small businesses.

http://tesis.pucp.edu.pe/repositorio/bitstream/handle/20.500.12404/9616/SALAS_COZ_ERWIN_INNOVACION_EN_MARKETING_PARA_PYMES_EL_ROL_DEL_SEARCH_ENGINE_OPTIMIZATION.pdf

In a series of articles, I will explain the topic step by step. This video serves as an introduction.